What are the SEO Activities?

If you read my previous article, namely "200 Factors Affecting Website Ranking in Google," you may be disgusted or afraid of doing SEO campaign for your website because it looks complicated. Do not have to like it, let's make more simple. In the SEO strategy, there are two things that must be done IMPORTANT by an internet marketer, namely: SEO On Page and SEO Off Page.

1. What is SEO On Page

On Page SEO is a website optimization efforts made on the side of the website itself. In other words, the optimization efforts undertaken by a website owner / webmaster to design a website that is SEO Friendly. Some of the important elements contained in SEO On Page, among others:

• Research keywords, read the article "How to Research Keywords With Google Keyword Planner" to find the main keywords and the keywords most relevant support to the niche website to be created.
• Build a website with good structure, it looks interesting, and load it quickly
• Using Title Tag that is good for the homepage and content titles
• Add a description that is relevant to the website
• Build useful content for the audience
• Set the URL (permalinks) SEO Friendly
• Using Heading well (H1, H2, H3, H4)
• Set the best possible web site navigation
• Build internal links
• Adding keywords on the naming of images / image
• And others

2. What is SEO Off Page

Off Page SEO is website optimization efforts conducted by external website built. A web page SEO On Page was already a great need to be supported by the optimization of the outside of the website itself. Off page optimization is done by building links (backlinks) from other sites to the website optimized. Some types of links are commonly built to increase the popularity of a website on the internet, among others:

• Links from social media (Twitter, Facebook, Google+, Youtube, etc.)
• Links of web 2.0 properties (Blogspot, WordPress, Weebly, and others)
• Links from an online forum (Kaskus, sociable, Forum Seconds, Compass Forum, and others)
• Links from social bookmarking sites (Lintas.me, Diigo.com, Folkd.com, and others)
• Links of activity blogwalking (commented on another blog)
• Links from websites that accept guest blogger
• And others